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Constituent Communications Manager

Company: Pacific Lutheran University
Date Posted: November 9, 2017

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Constituent Communications Manager, Pacific Lutheran University

Essential Functions and Responsibilities:

  • Develop new systems and procedures to create a fully integrated, constituent-centric Advancement Communications program that directly supports the Advancement Division.
  • Work with Advancement leadership to plan, prioritize, and coordinate all marketing and fundraising communications strategy annually. 
  • Provide counsel and support for Advancement written materials including case statements, solicitations, e-communications, and invitations.
  • Support the implementation of communications materials: design requests, writing, editing, etc.
  • Oversee, write, and design email communications from the Advancement Division.
  • Train Advancement staff to create emails within the online platform. Coordinate all send dates and times with campus partners.
  • Act as the editor for print and digital materials. Review for branding, messaging, and consistency.
  • Serve as liaison between Advancement and MarCom to ensure collaboration on projects. 
  • Enhance strategic collaborations among Division and campus partners to build awareness, strengthen relationships, and maximize engagement of donors and alumni.
  • Work closely with Data Analyst, who provides data for communications, and ensure strategic segmentation is considered and reviewed for every print or e-communication sent to constituents.
  • Serve as the Advancement editor and provide alumni content for ResoLUTE and Annual Report in collaboration with Advancement team members.
  • Incorporate annual giving, major gifts, gift planning, donor relations, and student and alumni engagement content in ResoLUTE and the Annual Report.
  • Oversee all Advancement web pages, develop creative content to engage constituents, and equip other Advancement web deputies to ensure the websites meet the following objectives: donor/constituent centric, easy to use (few clicks to reach action opportunities), illustrates donor impact, accurate, up-to-date content, visually appealing.
  • Enthusiastically embrace and articulate the mission of PLU; help to define and powerfully convey key messages to internal and external constituencies in furtherance of PLU’s strategic goals.
  • Perform other duties as assigned.