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Assistant Director of Annual Giving

Company: Pacific Lutheran University
Date Posted: June 19, 2017


  • Strategically guide growth of online fundraising channel through crowdfunding efforts.
  • Actively liaise with cross campus partners to recruit and coordinate crowdfunding campaigns.
  • Establish standard operating procedures and systems to achieve crowdfunding revenue targets and follow through on stewardship of all crowdfunding donors.
  • Conduct routine audits and maintain annual giving website and gift forms for ease of use, improving online giving conversion and bounce rates.
  • Design PLU Fund marketing collateral for flagship annual events (giving days, match solicitations, etc.) and face-to-face visits.
  • Manage PLU Alumni and Friends social media accounts and leverage platform as tool for engagement.
  • Identify and recruit social media volunteers and provide volunteers tools for effective social media engagement.
  • Develop and execute strategy for the monthly giving program to increase annual participation and retention. Oversee stewardship communication for monthly donors.
  • Develop strategy to assure effective and timely implementation of annual giving stewardship strategies.
  • Provide general support of PLU Fund strategies.
  • Perform other duties as assigned.


  • Demonstrated ability to plan, organize, implement and manage several projects.
  • Comfortable seeking donations from individuals, businesses and organizations.
  • Exceptional interpersonal communication skills, both written and verbal.
  • Creative and goal oriented with the ability to work independently or in collaboration.
  • Appreciation for private liberal arts education and the mission of PLU.
  • Demonstrated experience with modern technology such as websites, social media, mobile devices, reporting software, databases, etc.
  • Available to work flexible hours. 
  • Bachelor's degree or 4 years of job-related experience. 
  • Finalist candidates must satisfactorily complete pre-employment background check. 


  • Bachelor's degree.
  • Job-related experience in fundraising, volunteer management, marketing, sales, or any position with a strong emphasis on communication, empathy, and community-building. 


  • Submit application, cover letter and resume online at: